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Case Study

Content Moderation for a growing Technology Brand

99.75%
Accuracy Rate

The Results

  • 99.75% accuracy rate across all lines of business (exceeds 99% target)
  • 800% increase in the number of lines of business handled
  • The client has managed to scale costs-effectively inline with growth
  • The quality of the user experience has increased dramatically

Technology Brand Customer Success Story

Content Moderation
Our client is one of the fastest-growing technology companies. Powered by Artificial Intelligence technology, their video-based products and services connect users in more than 150 countries via their content platform – sharing their beautiful moments via a new social language where they can showcase, discover and stay connected in a positive and creative online environment.

The Challenge

  • A need for associates with critical thinking and problem-solving skills, to moderate content directly via social media platforms
  • Management and analysis of content across 3 different applications
  • Huge volumes of users and over 50 million messages per day (through the client’s platform) created new levels of demand, requiring investment in outsourced expertise

The Solution

Step 1

A large and agile team was built featuring individuals with strong organisational skills, that were well-spoken with excellent English writing capabilities

Step 2

Translation services from English to Bengali also a key characteristic

Step 3

Security processes and guidelines introduced for ‘Enforcement’ and ‘Violation governance’ reports

Content moderation and Transcription services across social media apps that includes:

The Results

  • 99.75% accuracy rate across all lines of business (exceeds 99% target)
  • 800% increase in the number of lines of business handled
  • The client has managed to scale costs-effectively inline with growth
  • The quality of the user experience has increased dramatically

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